Time travelling with Canali: a 90-Years fashion journey.
For this campaign the audience is taken on a metaphorical journey through time. The camera serves as our guide, moving relentlessly forward, sweeping us along a path where each set is a doorway to another era, marked by distinct set designs that blend seamlessly one into the next. The journey begins in the 1934, and with each step forward, the scenery morphs into a new decade.
Each set change is fluid, a door leading from one time to the next, a visual and temporal fluidity that in a hypnotic journey. The past, present, and future coexhist into a single, uninterrupted flow of motion, music, and style, illustrating the timeless journey of Canali experience.
Director: Lorenzo Gironi
Creative /Art director: Elisabetta Giovi
Set Design: Michela Croci Studio
DOP: Federico Teoldi
Producer: Martina Codecasa, Zelda Diana Andreoli, Sara Barzaghi
Creative Production: Take Off

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